5/3 Bank’s Marketing Mistake

On September 21, 2009, in www.HazenChristensen.com, by Hazen Christensen

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David took this a few months ago from his Iphone. I want you to look at the banner under the Fifth Third sign on the building. One question: can you read it?

Me either, and we were there. Worthless banner. The point of a banner is to draw people in from the streets right? But wait a minute, It was hip and cool right? Hmm…. Epic fail. Fifth third… seriously? * Side note: Even up close you could barely read the text.*

Are you marketing materials easy to read?

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About the author

Hazen Christensen

My name is Hazen Christensen. I am a serial entrepreneur, inventor, author, teacher, consultant, and friend to many. This blog is about ideas, concepts, and strategies to help you succeed in your endeavors… whatever they may be. I am a firm believer in human potential and hope that by you reading my blog, perhaps it may spark something inside and help lead you to greatness. I want to help you attack your dreams and passions head on with such vigor and virility that nothing will be able to shake your determination to succeed. I want to help you show the world what you are made of.

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