I know a person that wants to succeed. Well they say they do anyway, but I think otherwise. I feel this way because they are working for broke. What do I mean? That their lifestyle habits, thoughts and choices are all engrossed with poverty thinking and are dispelling potential success. It’s as if everything about them does the exact opposite of what they say they “want.” Maybe they don’t really even know what’s happening to them? Maybe they are just lost in the zip and zoom of life…. Maybe and this is the most likely…. they just don’t have a plan or any set goals…. Do they really want success or are they working for broke?
I want to show you two examples:
Today I was shopping at Kroger and noticed a woman. She had the most intricate coupon system I have ever seen. She had folders packed with coupons all labeled and color coded by departments. I wish I could have gotten a picture to show you what I mean, it was pure nuts. I ended up behind her at the checkout and it took 20 minutes just to ring her up with all these coupons. They had to call the manager to do an override, check all the expiration dates and look up prices. I asked her how long it took her to find all of those deals. She told me she spent all morning going through papers and direct mailers finding them. ALL MORNING. I am not saying coupons are a bad thing at all, don’t get me wrong here. I am in full support of coupons (heck in my advertising for clients I use them all the time!), but this obviously took this woman hours to do. Hours she could be spending elsewhere.
Heres another: This past Friday was black Friday. Tons of crazy deals at stores all over if you are an early riser willing to take on crowds. I drove by Best Buy and saw people camping outside just to get special deals. I’m a curious person, so I pulled up in front and asked them what they were waiting on. Their answer: to get a hundred bucks off a TV. Literally camping the night before just to be the first in line to get a deal for a hundred bucks. I know what you are thinking here…. $100 off a TV… yeah… that’s pretty good except when you realize it’s for a box that makes you dumber. Wow- I know… 
Most people if you ask them if they want success will tell you that they do. The real down and dirty truth is that they are lying to themselves. They won’t do what it takes and they spend so much time working to be broke that they will never get what they want. Imagine for a minute if instead of camping out this person dedicated that time to bettering themselves? Maybe learn a new skill that they could market? Perhaps instead of spending four hours cutting coupons they could research that business they always wanted to start.
I’m not sure the exact quote, but I heard or read this from a famous golfer:
Everyone wants to play like me… everyone wants to hit the ball like me…. everyone wants to swing like me… everyone wants to putt like me…. everyone wants to win like me. All I can say is: NO YOU DON’T, NO YOU DON’T, NO YOU DON’T, NO YOU DON’T because the truth is… if you wanted to play like me – you would be up at dawn and going home after dark with bloody hands covered in bandages to stop the blisters from bleeding… your back would killing you from the pain after swinging all day long. You dont’ want what I have or be what I am… it takes sacrifice, dedication and hard work…. YOU REALLY DON’T want to be me… or you would be teeing off next to me…
I love this quote. The truth is that many of us out there spend so much time working for broke that they spend no time at all on what can really can get them closer to success. Imagine just how hard you really have to work at being broke. The time it takes to cut out all those coupons. The pain and embarrassment of having to get money from others just to pay the bills or to eat. Not being able to have the finer things in life. The constant stress from looming bills and expenses. Imagine just how much easier life could be. It’s time for a new plan…. it’s time to set some attainable goals and set some more. Ask yourself the hard questions… Are you willing to work for it? Or is your lifestyle set to keep yourself and your family broke?

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